Madison Range enables hospitality brands to improve guest experiences, increase bookings, and drive revenue

through data-driven marketing and sales performance optimization.

Outcomes We Deliver:

  • Increased Guest Loyalty: Improve guest engagement with personalized communication and tailored loyalty programs.
  • Higher Booking Conversions: Enhance online booking platforms to create seamless user experiences that drive conversions.
  • Maximized Guest Revenue: Use guest data to offer personalized upsells and cross-sells, increasing revenue per booking.

Hospitality

Industry Overview:  We focus on optimizing digital touchpoints, enhancing loyalty programs, and delivering personalized guest communications that build lasting relationships.

Services & Capabilities:

  • Personalized Guest Engagement (Salesforce Marketing Cloud): Use marketing automation to deliver targeted communications before, during, and after a guest’s stay, increasing engagement and loyalty.
  • Customer Experience Design (UX/UI): Design intuitive booking platforms and apps that streamline the booking process and enhance the guest journey.
  • Loyalty Program Development (Salesforce CRM): Build personalized loyalty programs that encourage repeat bookings and improve customer retention.
  • Data Analytics & Predictive Insights: Leverage guest data to provide personalized offers and upsells, increasing guest spend and satisfaction.
  • Geotargeted Campaigns (TradeDesk): Use geotargeting to deliver real-time, location-based offers that drive in-hotel spending.

Data Strategy & Governance with Madison Range

To help businesses develop and execute strategies that elevate both operational efficiency and marketing performance. With comprehensive governance frameworks that ensure data accuracy, accessibility, and regulatory compliance, we enable organizations to harness their data effectively, optimizing marketing campaigns, refining sales performance, and making smarter decisions across departments.

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Services policies

Whether you’re looking to optimize your data strategy, enhance your marketing and sales performance, or ensure top-tier data security, Madison Range is your trusted partner.